By Michael Karl Witzel ©2007-2008
Americans drive more than 2.5 trillion miles per year in cars, trucks and sport utility vehicles—a distance equal to 14,000 round trips to the sun! To rack up this amazing mileage, the U.S. motoring market consumes 146 billion gallons of gasoline every year.
With so much refined petroleum being bought and [...]

By Michael Karl Witzel ©2007-2008
The red Pegasus, Mobil’s dauntless mascot, commands the motorist’s attention wherever seen. Blazing its way into the sky on a trail of hot neon or affixed to a station facade in the form of enameled steel, it’s been a familiar brush stroke on highways like Route 66 for over fifty [...]